Wonder Science launches streaming channel for Apple TV, Roku, Amazon Fire TV
Mobile App available for iOS
Also on YouTube and wonderscience.com
Wonder Science® launches a streaming channel, website and mobile app with a mission is to stimulate fresh interest in science among viewers who typically steer clear of educational programming.
During its initial release, early adopters can download Wonder Science for free across all platforms.
The channel is targeted to audiences looking to relax and unwind by introducing a new form of science media—a way to zone out to science. Episodes run from 6-minutes to 6-hours, employing a simple formula that blends mesmerizing visuals with music. The combined effect transports viewers into an alternate reality—filled with brilliant gems, industrious ants, bizarre microorganisms, and psychedelic sound waves.
Wonder Science shows frequently present a microscopic perspective on nature and technology, uncovering worlds within worlds that are all around us but normally unseen. The use of optical, confocal and electron microscopes draws attention to the huge import of small things.
"Wonder Science is like an educational lava lamp," says Danielle Parsons, Wonder Science Founder and CEO. "We keep experts off-screen, because we want to encourage each viewer to form their own direct, unmediated connection with science. By not imposing information, we create enough space to allow people's natural curiosity to kick in."
When that curiosity inevitably sparks, viewers can choose to watch narrated versions of shows and dig deeper into topics on the website. Programs exploring biology, chemistry, physics, and geology have already been incorporated for use in college classrooms. But if viewers want to use Wonder Science as a sleep aid, or as a backdrop at a party, that works too.
Music is fundamental to the experience of Wonder Science. The company collaborates with electronic, synth, and indie artists to create the original soundtracks accompanying many programs. Contributing musicians include Ariel Pink, KRON, Stuart Price, El Tigr3, and Füxa.
The channel takes inspiration in part from the growing Slow Movement, which now permeates almost every area of life—from cooking to fashion to cinema—advocating a cultural shift toward slowing down. Wonder Science episodes unfurl patiently through long shots of video and animation. Instead of a 10-second clip of a microbe, viewers can observe the creature's behavior over 10-minutes.
Content is produced in-house and sourced from scientists worldwide. On original productions, Wonder Science joins forces with prestigious universities like Harvard, Yale, Princeton, Caltech, UCLA, and institutions abroad. Though its website, Wonder Science invites academic, industry and citizen scientists, as well as science artists, to contribute edited and raw footage for potential inclusion on the channel.
"We're thrilled to enable academics to reach new audiences with groundbreaking science," says Parsons. "Over the long term, we are focused on building a unique repository of rare and amazing science visuals from around the world."